Get help building your music business.

You’re either a musician, or someone on a musician’s support team. You’re looking for guidance on strategies to build an engaged audience and profit from it as efficiently as is possible from someone who has an understanding of current best practices in how to do so, as well as a proven track record of years of success with assisting artists in building their businesses. 

Krafty Entertainment is a music business development coaching company dedicated to providing guidance to artists (and their teams) on how best to nurture supporters and profit from doing so both in the short and long term. Krafty Entertainment’s founder Kyle "Krafty" Kraft has over 20 years experience in assisting both developing and established rappers in substantially growing their net income from their music.

You recognize that coaches with experience in current best practices can help professionals excel in any field, and that the music industry is no different. You also recognize that you need to invest both time and money into building an engaged audience for an artist’s music, and that what works for one artist isn’t necessarily going to work for another.

The music business development coaching we offer helps artists and their teams maximize the efficiency of the growth of their business, providing detailed direction on paths to take to generate profit. Working with variety of artists who have millions of streams and hundreds of thousands of dollars per year in sales revenues we have a firm understanding of what works to help get to that point, and also what to avoid along the way. 

We can help you put together a customized plan regarding what you should be focusing on in both the near future and longer term based on your specific accomplishments, resources, and goals.