Are you looking for guidance on strategies to build an engaged audience and profit from it as efficiently as is possible from someone who has an understanding of current best practices in how to do so, as well as a proven track record of years of success with assisting artists in building their businesses?
Krafty Entertainment is a music business development coaching company dedicated to providing guidance to musicians (and their teams) on how best to nurture supporters and profit from doing so both in the short and long term. Krafty Entertainment’s founder Kyle Kraft has over 20 years experience in assisting both developing and established artists in substantially growing their net income from their music.
Interested in working with us? Let’s talk!
And now, on to the articles:
How to not get scammed in the music business
Protect yourself from the MANY sharks out there trying to take your money without providing value.
What artists should concentrate on to build their careers
How to ensure you have the resources to build engagement and keep your career going.
The Krafty Release Income Maximization strategy
How to generate as much income from a release as is possible.
Spotify engagement growth tips
Recommendations on how to build engagement on the most used audio-only music platform.
Paying for fake numbers is stupid and lazy
Paying for fake social proof hurts you in numerous way, so don't!
Collaborations with established artists: How to ensure they are as beneficial as is possible
Some tips on how to make the most of a collaboration with an artist with a larger fan base.
Email mailing lists: their importance to artists
Why an email mailing list is one of the most important assets an artist can develop, and a key means of generating income.
Awards - the benefits of submitting for them
The many reasons why artists should submit their music for awards.
Crowdfunding: Maximize income by upselling your supporters
Crowdfunding is the best way to maximize income from supporters for developing artists, even if they're all people you know personally as opposed to fans.
Crowdfunding campaign recommendations
A bunch of recommendations to help you make the most of your crowdfunding, to generate as much income and audience engagement as is possible.
Sending supporters to iTunes doesn't make sense
While making sales income and potentially charting may be enticing, iTunes is definitely not the platform to send your people to. Here's why.
21 tips to make the most of a music video release
A variety of recommendations to help you get as much benefit as possible out of your music videos.
Video advertising to get your music videos in front of a lot more of the RIGHT potential fans
Without proactive effort your music videos are not likely to be seen by many more people than the ones already supporting you, when ads can help you substantially grow your audience!
Building a team: how and when to get team members on board
How to attract experienced industry people and when is the right time to do so.
Email tips to help you maximize opportunities with industry people
Follow these tips when crafting your emails to increase the amount of opportunities you're able to create for the growth of your music career.
12 album artwork marketing recommendations
Follow these tips to ensure your album artwork is the most effective promotional tool possible, and that it helps you sell as much as is possible.
14 merchandise ordering/ silkscreening cost saving tips
Keep your merchandise production costs down and your profits up by following these recommendations.
Recommendations for FACTOR's Artist Development grant applications
Suggestions for Canadian artists to help secure FACTOR Artist Development grants.
Suggestions for press kit support materials
Recommendations for items to include in your press kit to ensure it is as strong as is possible to help you land opportunities.
The Krafty Free CD at the merch table strategy
Increase your merch sales and email sign-ups at your live shows!
22 tips to maximize the effectiveness of your opening performances
Ways to help you maximize the benefits you get from opening for acts with larger audiences.
Guidelines for opening acts from a headliner's perspective
Recommendations for all opening acts to follow in order to build and maintain good relationships with everyone involved in a show.
50 tips to maximize merch sales and email signups at shows
Make more money faster both at shows and afterwards by following these recommendations.
The importance of choosing a unique name as an artist or band
Make your uphill battle as a musician a lot easier by picking the right name to use, even if that means changing the name you go by.
Whether you are an artist who is in the early stages of building your career and have next to no money to invest into it looking for the best paths to generating income, are an artist that has established a following and are interested in getting assistance with securing tens of thousands of dollars in funding to further your career, or are an artist or collective with an extensive fan base that would like assistance with increasing the efficiency of your business development, we can help you
If you want to get recommendations on how to build your music business as well the inside scoop on opportunities to grow, hit us with your info and we’ll send you occasional emails.
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